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Xō Rituals Skincare & Aesthetics

Xochtle Mcknight · Miami, Fl

Score
4/5
8.0 raw points · confidence: high
Status
QUALIFIED
spend: $0.017

Conversation (2 messages)

EMMA →emma@bambuearth.com · to info@xorituals.com
5/9/2026, 12:47:17 PMvia gmail
Re: Your Bambu Earth PRO application
Hi Xochtle,

Thanks so much for reaching out about a partnership. I loved reading on your site about treating beauty as a "sacred ceremony" — that aligns perfectly with our philosophy.

Our partnership is built for hands-on estheticians. We provide complete back-bar protocols and a retail-ready line, all based on clean, potent formulations.

To make sure we're a great fit before moving forward, I have two quick questions:

- Are you comfortable with our $500 minimum opening order? (This covers a back-bar fill plus a small retail set.)
- Can you confirm you have an active business license / resale certificate?

If those both line up for you, the next step is a brief intro call with our founder, Tori. You can book a time that works for you here: Connect with Tori → https://meetings.hubspot.com/tori-connelly/book-a-call-with-tori-

Looking forward to hearing from you.

Emma
← LEADXochtle Mcknight <info@xorituals.com> · to Emma <emma@bambuearth.com>
5/9/2026, 1:51:10 PMvia gmail
Re: Your Bambu Earth PRO application
Hi Emma!

Thank you for reaching out so quickly! Yes, I am comfortable with a $500
opening order. Much more reasonable than some of the other brands I've
looked at. And yes, I am licensed. Ive gonna ahead and scheduled a call
with Lori for May 28th.

Thank you so much,
Xochtle Mcknight

On Sat, May 9, 2026, 8:47 AM Emma <emma@bambuearth.com> wrote:

> Hi Xochtle,
>
> Thanks so much for reaching out about a partnership. I loved reading on
> your site about treating beauty as a "sacred ceremony" — that aligns
> perfectly with our philosophy.
>
> Our partnership is built for hands-on estheticians. We provide complete
> back-bar protocols and a retail-ready line, all based on clean, potent
> formulations.
>
> To make sure we're a great fit before moving forward, I have two quick
> questions:
>
> - Are you comfortable with our $500 minimum opening order? (This covers
> a back-bar fill plus a small retail set.)
> - Can you confirm you have an active business license / resale
> certificate?
>
> If those both line up for you, the next step is a brief intro call with
> our founder, Tori. You can book a time that works for you here: Connect
> with Tori →
> https://meetings.hubspot.com/tori-connelly/book-a-call-with-tori-
>
> Looking forward to hearing from you.
>
> Emma
>
Classified:schedulingconfidence ?

Booked Call Review

HubSpot shows this lead booked a call or was claimed before Emma sent a handoff intro. Emma should stop outreach, preserve the context, and let the team verify whether this belongs in handoff/deals instead of DQ.

Outbound draft - first touch

gemini-2.5-pro · $0.004 · state: sent · sent 5/9/2026, 12:47:17 PM

Locked history
Suggested send: 5/9/2026, 11:40:57 AM

Recommended next action

Approve and send the current draft, or choose a route below and regenerate the draft for that path. Current regenerate target: Emma recommendation (Send to PRO).

Research notes (reply info appended below the rule)

--- Lead replied 2026-05-09 with: - Active business license: yes - Comfortable with $500 minimum opening order: yes - Ready for Tori call: yes - actively looking at other brands--- [Emma booked-call-review:217987902348:2026-05-09T13:49:33.601Z]. Booked call review 2026-06-08T08:23:56.879Z. - Source: check-claimed HubSpot deal with meeting booking - HubSpot booking: Meetings Link: tori-connelly/book-a-call-with-tori- at 2026-05-09T13:49:33.601Z - Previous Emma status: QUALIFIED - Existing HubSpot deal: 60167278245 - Last Emma outbound: 2026-05-09T12:47:17.000Z · "Hi Xochtle, Thanks so much for reaching out about a partnership. I loved reading on your site about treating beauty as a "sacred ceremony" — that aligns perfectly with our philosophy. Our partnership is built for hands-on estheticians. We provide complete back-bar protocols and a retail-ready line, all based on clean, potent formulations. To make sure we're " - Last lead reply in Emma: 2026-05-09T13:51:10.000Z · "Hi Emma! Thank you for reaching out so quickly! Yes, I am comfortable with a $500 opening order. Much more reasonable than some of the other brands I've looked at. And yes, I am licensed. Ive gonna ahead and scheduled a call with Lori for May 28th. Thank you so much, Xochtle Mcknight On Sat, May 9, 2026, 8:47 AM Emma <emma@bambuearth.com> wrote: > Hi Xochtle" - Action: moved into booked-call review so Emma does not close the lead as unresponsive and can provide handoff context.

Business type: Independent Aesthetician

Sales Takeover

Use this when Sales is taking over directly and you want to bypass the PRO intro. Emma will move the HubSpot Lead card to Sales Takeover, preserve context for the team, reject pending drafts, and stop automation. No email is sent to the lead.

Signal breakdown

Holistic alignmentweight 1×
2/2(2.0/2.0)
website · high
“Beauty that feels like a sacred ceremony... Our Signature Facials are customized, skin-first rituals designed to meet your skin’s needs... Welcome to your new standard of self-care—clean, refined, and unmistakably you.”
The website explicitly uses language like 'sacred ceremony,' 'skin-first rituals,' 'all-natural sugaring,' and 'clean, refined' to describe its services and philosophy, indicating a strong holistic and natural positioning.
Facial servicesweight 1.5×
2/2(3.0/3.0)
website · high
“Our Signature Facials are customized, skin-first rituals designed to meet your skin’s needs—whether you’re targeting congestion, fine lines, uneven tone, or simply restoring a healthy glow. For deeper results, we offer corrective treatments including enzyme therapy and chemical peels. Upgrade to the Ultimate skincare ritual with hydrodermabrasion...”
The website details a comprehensive facial menu including 'Signature Facials,' 'corrective treatments,' 'enzyme therapy,' 'chemical peels,' and 'hydrodermabrasion,' clearly indicating a deep facial menu and esthetician-focused practice. The business type is also 'Independent Aesthetician'.
Multi-estheticianweight 1×
0/2(0.0/2.0)
research_notes · high
“Business type: Independent Aesthetician”
The submitted application identifies the business type as 'Independent Aesthetician,' and there is no team page or other evidence on the website to suggest multiple estheticians.
Non-practitioner roleweight 1×
0/2(0.0/2.0)
research_notes · high
“Business type: Independent Aesthetician”
As an 'Independent Aesthetician' with no team page or mention of administrative staff, there is no visible operational or admin staff beyond the practitioner.
Retail evidenceweight 1.5×
2/2(3.0/3.0)
research_notes · high
“actively looking at other brands”
The lead explicitly stated they are 'actively looking at other brands,' which is a strong positive signal indicating an established habit of purchasing professional skincare lines for back-bar and/or retail, and a clear intent to acquire new lines. This also implies dissatisfaction with a current line, boosting the score to 2.
Line diversityweight 0.5×
0/2(0.0/1.0)
research_notes · medium
“actively looking at other brands”
While the lead is 'actively looking at other brands,' there is no explicit mention on the website or in the notes of any brands currently carried, nor does 'looking at other brands' confirm they currently carry or intend to carry 2+ brands. It could mean they are looking for their first professional line or a replacement for a single existing one.

Contact

Email
info@xorituals.com
Phone
+17862339223
Instagram
—
Source
Landing page - hubspot_form:78db31e2-1613-496a-8087-2723360e39d3
Enrichment gaps
no_instagram, no_google_places, no_apollo